Marketing & Messaging
A collection of tips and simple strategies to make an impact with your brand messaging and marketing.
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Expedite Your Brand's Trust Factor with these 3 Simple Rs
You're already familiar with the know-like-trust principle. But what if there was a way to expedite that trust factor with your audience? Learn the 3Rs you need to adopt for your brand experience that will make building trust and making sales far easier!
Strengthen your Marketing by Simplifying your Brand Messaging
To get the attention of your next client, your marketing messaging needs to be short and sweet. It's all about the transformation your target audience is seeking. Learn a simple 3-part messaging framework that will turn your content marketing writing into high-converting brand storytelling.
The Simple 3-Step Digital Marketing Strategy to Increase Conversions
Small business marketing doesn't have to be complicated. In fact, it SHOULD be simple to yield the best results. The simpler you make things—from your brand identity to your brand messaging—the easier it is for your audience to recognize and remember you. In this blog, learn how to adopt a super simple content marketing strategy that will improve your conversions and increase sales for your small business.
Memorable Brand Messaging that Converts: the 5 ingredients
If you've ever watched an infomercial, you'll know that they have marketing down to a science. When looking at how they market small businesses and keeping an audience engaged, every infomercial uses these 5 key ingredients. Learn my Marketing Messaging Framework and how to activate these elements for your own memorable brand messaging on the blog.
Customizable template for Content Management and Content Repurposing
Do yourself and your business a favour and add this Notion template to your content marketing tool kit. Equipped with a VISUAL CONTENT CALENDAR, a CONTENT FUNNEL NAVIGATOR to move your audience towards buying, a CONTENT IDEA BANK and REPURPOSING TRACKER. It has everything you need to make marketing simple, strategic, and fun again! Master your marketing with this content management tool for entrepreneurs.
Your marketing problem is really a brand problem
There is a unique brand marketing paradox that small businesses are unaware of. To have your content marketing stand out and cut through the sea of sameness, your brand needs to be novel! But for your existing audience, your business benefits more from being familiar and consistent. Learn how to navigate the paradox for more sustainable success!
The Marketing Tip for Stronger Brand Messaging
So, you’re looking for more success with your small business and realize the best way to connect with future clients is through your brand messaging. But where do you begin? You're going to want to start with this mega marketing tip: my marketing messaging framework. It will be fun to do and leave you with a well-equipped brand messaging toolkit for all of your future marketing. Your brand messaging and positioning will give you confidence and you’ll finally trust in your marketing to bring in new business.
5 Keys for Successful Brand Messaging and Marketing Framework
Revamping your marketing strategy? Trying to establish your brand messaging to grow your business? Follow this simple marketing messaging framework to have your words online, on your website, and in your content marketing resonate with your ideal clients and customers. Read the blog for how to use this framework.
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The Simple Brand Messaging Guide for Online Business Owners
To forge a connection with your target audience and attract new business, your brand messaging needs to tell a story. In this simple brand messaging guide, you'll learn 3 key steps that take your ideal clients on a journey from problem to possibility. Convert your audience with more ease by infusing brand storytelling into your marketing.
The Paradox of Novelty and Familiarity Small Businesses Need to Navigate
To build brand awareness and get noticed, your marketing needs to be novel. It needs to be unique from the status quo. But to build trust with your existing audience and to stay top of mind, your brand needs to be consistent and familiar. So how does a business be both novel and familiar at the same time? Read the blog to get the answers.
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Taylor Swift repurposes content and so can you!
Steal my content repurposing workflow. Make your content ideas reach more social media channels and potential clients by adopting this content repurposing strategy. Its made so much easier with the help of the Content Marketing Planner template for Notion.