Marketing budget

Creating a budget is always a good idea, but it’s even more crucial when you run a business. Failure to properly budget can seriously impact your bottom line, and even jeopardize the success of your enterprise.

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If you’re a small business owner you most likely don’t have a large marketing operation budget or a large team, so does creating a marketing plan make sense? Absolutely! I’m sharing the Simple 7-step Marketing Plan for entrepreneurs on the blog.

By the common effort of our marketing team, we compiled the most up-to-date digital marketing checklist for you.

Learn how to create or update your content marketing measurement plan to help you deliver better content ROI for your brand – Content Marketing Institute

Compare social media marketing opportunities to reach and engage boaters and marine businesses With so many social media sites available these days, it may be hard to decide where to focus your efforts (or even how to focus your efforts). Demographics and marketing opportunities are not the same for each social media site, and your social media […]

On Facebook, there are around 200 million small companies, each flailing their digital arms madly in an attempt to attract new customers. In such an oversaturated platform, it’s more and more challenging to stand out. So why not devote a portion of your marketing budget to a site that 80% of users regard as “an online oasis”?

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A new community group has released recommendations for changes to South Pasadena’s $45 million 2020-2021 municipal budget. The South Pasadena Community Needs-Based Budget Task Force wants the City to adopt an “economically and socially progressive” budget by adding provisions on police reform, rental assistance, minimum wage, youth services, transportation and the environment. Only a week […]