Why Social Media Is Important for Business Marketing - Marketing Insider Group
Social platforms have successfully broken down barriers between companies and their customers. Now, instead of calling a customer service line, many people turn to Facebook or Twitter to solve problems or find information. Read more at: https://marketinginsidergroup.com/content-marketing/why-social-media-is-important-for-business-marketing/ #SocialMediaManagement #DigitalJobsPH #VirtualJP
Do Facebook Ads Work? (110% Yes & Here's Proof)
These ads help target existing users. They help to generate an activity on your business website or within an app. You could use these ads to highlight new features, new products or simply run an offer that encourages them to engage with your app or website once again. This type of advertising campaigns are best suited to keep your existing customers engaged. These help them stay connected with the brand and also maintain a loyal community. Read more at: https://www.lyfemarketing.com/blog/do-fac
Why Social Media Is Important for Business Marketing - Marketing Insider Group
Marketing costs add up, and not every business can afford huge campaigns. But you can get a lot of value for your dollar with social media advertising. Your business, regardless of size or budget, has an opportunity to grow your audience and reach your objectives through ads on social platforms like Facebook and Instagram. When building an ad campaign, know who you’re trying to reach and what goal you want to achieve so you don’t waste any of your budget on unhelpful advertising. Avoid overly sa
Do Facebook Ads Work? (110% Yes & Here's Proof)
We all know how a few posts do better than the others on social media. When you’re driving people to your page, you will notice that they interact with some content more than what you have been posting so far. That’s your opportunity to target more customers from that segment. Using post engagement ads to boost the reach of your content on Facebook will also get you more likes on the page – a double whammy! Read more at: https://www.lyfemarketing.com/blog/do-facebook-ads-work/ #SocialMediaManage
Do Facebook Ads Work? (110% Yes & Here's Proof)
The very first ad type is the one that will boost your page’s organic reach. The goal of this campaign is to spread awareness about your brand and what you offer. It is to encourage your target audience to follow you on Facebook with a ‘like’ for further updates. Since it is a micro conversion, most users are happy to interact with this ad type. The high engagement gives marketers a chance to target these prospects the right way. They can run lead nurturing campaigns with relevant content and mo
The Top Digital Marketing Terms You Need to Know
A bounce rate in the email marketing world is the percentage of emails that were not delivered in your campaign. If your bounce rate is high, there might be as issue with your email or the domain that you are sending from so make sure you are always checking your bounce rate whenever you send out an email. Read more at: https://www.lyfemarketing.com/blog/marketing-terms/ #SocialMediaManagement #DigitalJobsPH #VirtualJP
The Top Digital Marketing Terms You Need to Know
Content that is “above the fold” is any content that appears before the user has to scroll. So what should go above the fold on your site? Your most important content as well as your H1 tag (for SEO purposes) and a call to action! If a customer lands on your site and they do not immediately know what is going on, there is a chance they will press that back button. The call to action on our homepage is to talk to an expert and “accelerate your marketing.” It is clear that we are a social media ma
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The Top Digital Marketing Terms You Need to Know
This is a snippet of code that is inserted onto your website for tracking purposes. It can gather analytics and data on your customers and their movement across your website. You can also use pixels to retarget customers with Facebook. Since the pixel on your site is tracking every customer that visits, you can use this data to target them in future Facebook ads. Read more at: https://www.lyfemarketing.com/blog/marketing-terms/ #SocialMediaManagement #DigitalJobsPH #VirtualJP
Why Social Media Is Important for Business Marketing - Marketing Insider Group
Social channels evolve, constantly releasing new features, and this rapidly changing environment can be intimidating for some business owners. But remember: you don’t have to do everything. Play with new ways to connect with your audience, and give yourself permission to learn as you go. Read more at: https://marketinginsidergroup.com/content-marketing/why-social-media-is-important-for-business-marketing/ #SocialMediaManagement #DigitalJobsPH #VirtualJP
The Top Digital Marketing Terms You Need to Know
A buyer persona is something that you or your marketing team create that will give you a better idea of what your potential customers look like. This will include demographics like gender, age and interests. This is not just some made up persona. It is based on research of your target market so that your customers’ buying motivations, behaviors and goals are considered. Zeroing in on the demographics of your potential customers is an important step in your marketing strategy so don’t skip it! Re
Why Social Media Is Important for Business Marketing - Marketing Insider Group
Customers aren’t interested in businesses that publish dry, corporate-style social media posts. Instead, let your brand’s personality shine through in everything you share on social media. What does your brand voice sound like? How does it represent who you are? Practice getting your tone just right, whether it’s casual and funny or formal and friendly. Be true to who you are, not who you think you should be. Followers want to see real people behind your social profiles. Show them. Read more at:
The Top Digital Marketing Terms You Need to Know
Chances are you have seen remarketing almost every day. If you are shopping online and are viewing a pair of shoes, this pair of shoes will most likely show up again on another website you visit. Remarketing is a tactic used to get customers who did not make a purchase back to your site. Read more at: https://www.lyfemarketing.com/blog/marketing-terms/ #SocialMediaManagement #DigitalJobsPH #VirtualJP